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ENTREPRENEURIAL INVESTMENT

Launching a successful business is about more than a great idea.
Success is about executing and delivering the idea.
The partners at Aequoreus have a track record in launching successful businesses and exiting.
Today they look to invest in and support other new and developing businesses.

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ABOUT US

The Aequoreus founders are serial entrepreneurs who have launched multiple businesses so there is total understanding of the excitement, the buzz and the back-breaking, hard work required.

Aequoreus know when to listen and are quick to support.

Aequoreus constantly looks to invest in new, innovative businesses and business ideas and help accelerate their growth.

Working with the kind of people who understand a great idea and ambition is only part of the deal. Entrepreneurs who recognise the value of support from people who understand the pressure and stress points as well as the highs of success.

An appreciation that ultimately it is your business and your future and their role is to invest and support not to complicate.

WHAT AEQUOREUS INVEST IN

There must be a good business idea and you have the passion, drive and commitment to make it happen.

After that it’s about how well you and Aequoreus all think you can work together.

It’s your business. Are you really willing to listen to anyone who was not with you from the start? Aequoreus understand that tension and sensitivity far better than organisations who have ever been through it personally.

The role of Aequoreus is to communicate well and move fast, not to get bound up in layers of internal detail and further burden the company team.

Working with you and sharing the costs and the risks. Without bullshit. Without endless negotiations, internal reports and milestones.

So, if you do listen and have a great business plan please get in touch.

Aequoreus look for businesses that:

  • Have a realistic and believable strategy for getting to market and building a sizable and market-leading business

  • Have developed an approach that is differentiated, compelling, and sustainable.

  • Can demonstrate some momentum or development or proof that the opportunity is tangible

  • Have a committed management team with relevant sector expertise and experience to make the business happen

  • Solve a problem or meet a need that is recognised or recognisable today

WHAT WE OFFER

No one creates a company to give it away. Aequoreus understand that.

The companies we work with choose Aequoreus because they know that we’ll help and guide them without being stifling or making it personal.‏

Of course we provide access to capital but it is then the real difference starts. It is also about the right contacts, relevant advice, growth and acceleration strategies, sales, legal and technical issues.

As an organisation owned by the founders and their personal stake it means we are answerable for our own decisions. Aequoreus are entrepreneurs like you.

We have very strong networks of contacts. So we know where to go if we don’t have the answer to a specific challenge.

We are very likely to be similar to you. Just ten or so business years ahead of you.

We are really good at:

  • Not being afraid to challenge the status-quo

  • Being able to change things quickly if that is what needs to happen in business speak that often translates as flexible

  • Being optimistic

  • Having a crystal clear view of where they are headed and why

  • Thriving when things look uncertain around them

HISTORY AND PEOPLE

Aequoreus is wholly owned by its founders and have a great team in place. Whether it’s about investment, raising external finance, planning an exit, distribution or new product development we can help.

The team take your business as seriously as you do. After all it is the partners’ personal stake being invested.

The core partners met back in 1999 in their first term at the London Business School. Since then they have built, lead and sold successful businesses.

They decided in the first weeks to put their money where their mouths were and founded two businesses whilst still on the course. Now the partners are building a new business to back entrepreneurs they believe in.

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